Internal Event Br和 Guide

有一个 internal event coming up 和 want to create a promo graphic? You're in the right place!

为 external-facing events (for the public in addition to the vnsr威尼斯城官网登入 community), please fill out a Marketing Project Request 为m. Our marketing team will assist you in creating a design.

See below for guidance on how to create successful graphics to advertise your event.

Questions to Ask

Before beginning your project, ask yourself these questions:

• What is the desired outcome of the piece? This will shape your primary message.
• Who is your audience?
• What method of communication will be most effective? Are multiple methods needed

If you aren't sure of the best way to create copy or graphics for your promo, marketing is always here to help. Please email marketing@910107.com with any questions or concerns, 和 we will be happy to lend a h和!

General Graphic 和 Copy Guidelines

• All event promos need to have the vnsr威尼斯城官网登入 logo. Click here to download.
  • Our color logo should be used on white or light-colored backgrounds.
  • Our white logo should be used on dark-colored backgrounds.
  • A good place for the logo is in the bottom right h和 corner.
• Images used should be clear 和 high-resolution. Increasing the size of a small image file will create blur 和 pixelation.
• Make sure to include the location, date 和 time of your event.
  • Location: Be specific. Identify the room number, department, etc.
  • 日期: Clearly spell out the date, including the day of the week — for example, use Monday, October 16, 20XX instead of 10/16.
  • 时间: No need for unnecessary zeros (for example, use 6 p.m. instead of 6:00 p.m.).
• Have a web address/URL to include? Omit the http://www. so that just the essential part of the URL appears. 为 example: 910107.com or 910107.com/apply.

Tips for Creating Graphics in Canva

Creating a Flyer for an Internal Event

• Click "Create a design" in the upper right corner of the Canva interface.
• 选择 "Flyer (Portrait 8.5 x 11 in)"
• Take advantage of their pre-built template designs or create your own.
• Don't forget to include the vnsr威尼斯城官网登入 logo!
• Double check your event details 和 spelling. Seek approval from the appropriate department.
• Distribute digitally (email 凯利.cole@910107.com to include in the AlverKNOW) or print (print on campus if quantity is small; for quantities over 100, send to Digicopy).

Creating a Poster for an Internal Event

• Click "Create a design" in the upper right corner of the Canva interface.
• 选择 the option "Poster (18 x 24 in Portrait)" or choose Custom Size at the bottom of the menu. 提示: Digicopy offers a discount on posters that are 22 x 28 inches.
• Take advantage of their pre-built template designs or create your own.
• Don't forget to include the vnsr威尼斯城官网登入 logo!
• Double check your event details 和 spelling. Seek approval from the appropriate department.
• Print via Digicopy or through a print servicing shop such as Office Depot, FedEx Office, Walgreens or Staples.

Creating a Graphic for Our Digital TV Screens

• Click "Create a design" in the upper right corner of the Canva interface.
• 选择 the option "Custom Size" at the bottom of the menu. 添加 1280px for width 和 720px for height.
• Take advantage of their pre-built template designs or create your own.
• Double check your event details 和 spelling. Seek approval from the appropriate department.
• Download your design 和 send to Media Hub to include on the TV screen rotation. Don't forget to specify the dates when it should run.